Posts Tagged ‘office space’

Content For Online Real Estate Promotion

Wednesday, November 19th, 2014

Online promotion has become a common floor for branding and marketing products. And the tool that gets the promotional activity going is “Content”.

Smart, precise, correct and relevant content adds to the effectiveness of business promotion.

There are various ways of disseminating the message that you want to convey. You can post articles and blogs on various websites. You can make use of some of the social media platforms. You can tweet on Twitter; share some information and/or post some photographs on Facebook, LinkedIn, Pinterest etc and join online discussion forums. However, you have to be careful while choosing and using words. The composition has to be short and effective as every option comes with a word limit.

Content has the power to alleviate the brand value of a business and real estate and related services are no exception to this tool.

A real estate marketing professional would focus on maximizing the scope through lead generation. Therefore, there has to be a strategy which must include search engine friendly content and full exploitation of relevant promotional platforms available. Selling or renting commercial space has become quite popular on internet. There are many business centres that provide office space in India, have also joined the race. You can find huge lists of them on online directories and e-commerce sites. These platforms offer a great sense of convenience. With just one click, people get options that are relevant to their needs. And one of the main reasons behind this convenience is: appropriate use of keywords.

Content writers use the business and offer specific keywords to draw attention and increase the scope of generating leads. Keywords enhance the visibility of a company through search engines. If one is looking for training rooms in South Delhi, then just by typing the same, one can get a list of options. Further, people can make their search more productive by adding specific requirements and criteria. Writers use these specifications as keywords in their write-ups due to which the search gets simplified.

To test the accuracy of the information provided by different sites, people also go through various blogs and articles that are related to their requirements. Many also refer to the reviews given in the feedback/ discussion forums. Content writers usually prepare the content intelligently for the forums. It has to be in a way that it serves both as a testimonial and a promotional shot. You can give it a try. However, one has to be careful about the message and the preciseness of the content. If the reviews are to be written about office space in South Delhi then the content should focus mainly on the options of office space available in South Delhi otherwise readers will lose interest.

Online promotional campaigns can be productive only if the content is good. Content has the potential to grab attention and build a group of readers and followers across the globe and further boosting up the business.

What Are The Advantages Of Having A Library at Office?

Saturday, August 23rd, 2014

It’s a myth that library is a place where a lot of books from different sources and of different subjects are kept. The fact is library is a platform for enlarging the scope of knowledge and brainstorming with a lot of ideas. It is a section of the building where silence is the most important element next to the willing reader. They are not meant only for the schools and colleges. Offices too have them.

Why should an office have a library?

Library belts out a lot of advantages. Some of them are:

–          It welcomes the readers to open up their minds and add to their knowledge store. An office library contains more of magazines and books related to management, business, economy, skill enhancement, computers, engineering, annual reports in addition to those on life style and entertainment.

–          It is like a one-shop stop for different journals and newspapers. You will find an array of them.

–          It motivates you keep up the habit of reading which further leads to enhancement of vocabulary too.

–          No other part of the office is as calm and peaceful like a library.

–          The best part is if you want to read a topic later on during leisure, while travelling or while at home etc then you can issue it or photocopy the pages by using office support services. It saves your work time and interest.

Business centres have also started taking the concept of adding a library to their building, seriously. In fact in India, there are many business centres that provide office Space on Rent in New Delhi, Mumbai, Chennai, Kolkata and other metro cities also have dedicated a section for library cum reading lounge.

Due to unavailability of space, many serviced offices have not yet introduced a section for the library. In such a scenario, the concept of a mini library would gel well. It refers to a tall and sleek rack of books that can be kept on every floor. If a building is of 5 levels than 5-6 tall racks can be accommodated in them. The concept of personalized online library is quite efficient for the ready to move in offices that fall short of space. Employees can enter the website by using their employee code, and then read the book online after selecting it. It seems viable.

The main idea is to make the employee more efficient, knowledgeable and creative.

Looking For A Conference Space?

Thursday, July 31st, 2014

MICE (Meetings Incentives Conferences & Events/ Exhibitions) industry is flourishing these days. The reason behind this is the growth of the organization. Be it for a sales-meet or for a training session, every organization these days require space to organize their seminars, meetings, training sessions and conferences.

If you are looking for such a space, keep the following things in your mind.

You can look for options on search engines. Search engines will fetch a good number of options to explore. You can also do a background check of the shortlisted options. There are many serviced offices in India that offer space for conferences, meetings, interviews and trainings.

Check the location of the venue. A good location not only caters to the convenience of commutation but also leaves a good impression. Normally, business centres are located in the locations that provide good business value in a number of ways. There are many business centres in India to try out.

You also need to see if the options meet your requirements in terms of space and technical equipments. For example for video/ web conferencing you need a good internet bandwidth and an efficient microphone. If the option that you have shortlisted does not the adequate facilities, then its better to divert you focus on other options.

The best part of getting a space in a business centre is that you need not stretch a wrinkle for making arrangements as everything is set and save yourself from the expenses involved in them. Many of them also provide secretarial assistance for the business events.

You will also find a number of business centres that provide conference, training and meeting rooms in India as they have presence in multiple cities. So searching a good venue and changing it won’t be that difficult.